Portfolio page 2018-06-08T19:00:03+00:00

About me.

HI THERE, NICE TO MEET YOU.

I’m a 24-year-old almost-marketing graduate, though I have found my way there through some curious detours. In my years of studying commercial engineering, I’ve discovered a new passion: Marketing. I’m more particularly interested in the whole ‘commercial mechanics’ behind the scenes, more specifically what exactly drives consumers into ‘participating’ in our market. How does this psychological puzzle called consumer behaviour actually function? It truly fascinates me.

I’m also an entrepreneur. I love to keep myself busy with (small) creative projects in my free time. I always love to do things, build things, create experiences. After a long tiring day, I rather play video games than watch a movie. Why? Because I rather create my own story than sit back and do nothing.

There is honestly nothing, not even videogames, that is more calming than putting another challenging puzzle together. I get stressed when the puzzle pieces in my head are scattered all over the place. I grow calm when they come together, when I can see and think clear again.

The best feeling? That would be Frankenstein’s euphoric “It’s aliveeeee!”-feeling when one of your creations come to life (and stay alive). Achieving the results you wanted to achieve and – unlike the case of Frankenstein – everyone is happy.

Whether this be a concept design, a marketing plan, a digital project or even a business process. This is what I’m looking for in my career later. Not just some 9 to 5 routine job to fill in, but to be part of something more.

” After I finished my latest exam in my academic career, I started browsing around for jobs. Many jobs were asking for Marketing Automation, a discipline that was never taught to us at school. I felt helpless and underqualified.

But I decided be proactive about it. Thanks to the advice ofDigital Marketing Belgium members, I’ve started a quest to educate myself further with HubSpot Academy.  I learnt so much about e-mail marketing and even got myself a nice new certificate on top of my existing collection. “

Education & knowledge.

A LITTLE ABOUT MY ACADEMIC CAREER.

2015 – 2018 | BACHELOR: MARKETING | THOMAS MORE MECHELEN, BELGIUM

I’m about to graduate in october 2018 with a broad set of skills in marketing. I’ve taken up courses from business fundamentals to copywriting, account managament and digital advertisments. My strongest features are strategic management, digital marketing and design.

2011 – 2015 | BACHELOR: BUSINESS ENGINEERING | SOLVAY BUSINESS SCHOOL, BELGIUM

In my 4 years of studying commercial engineering, I’ve grown very fond of marketing. I’ve decided to specialize myself in the field I’m really passionate about instead. Meanwhile I’ve grown competent in business related subjects such as corporate finance, capital markets, accountancy, management accounting, economics, project management, statistics and marketing.

2009 – 2011| INTERNATIONAL BACCALAUREATE (IB) | EMIRATES INTERNATIONAL SCHOOL, DUBAI

I’ve participated in the 2 year IB program. This international program is designed for high school students to prepare themselves for international universities. I’ve completed the program with a bilingual degree.

SOFTWARE & TOOLS

MICROSOFT OFFICE
ADOBE PHOTOSHOP
ADOBE ILLUSTRATOR
ADOBE INDESIGN
WORDPRESS
HTML & CSS
GOOGLE ADWORDS
GOOGLE ANALYTICS

SOFT SKILLS

CREATIVE
MOTIVATED
STRATEGIC
TAKES INITIATIVE
TEAMPLAYER
MOTIVATED

Professional experience.

THINGS I’VE DONE IN THE MEANTIME.

01. ONLINE MARKETEER @ SALESATSIZE (PRESENT)

At SalesAtSize, we offer affordable marketing packages for small and medium business alike. Because we offer custom solutions that fit your need. Sales coaching and marketing consultancy are our greatest assets, and you even could get up to 40% of refunded by the government. My specialty in this new chapter is online strategy and online advertisments.

02. GOOGLE FOR NONPROFITS DIGITAL MARKETING CONSULTANT @ DIERENASIEL NINOVE

As a part of the Digital Masters Academy training program, Google set up the Google AdGrants program that allowed us students to set a foot in the real world of online advertising. The objective is to consult a non profit – an animal shelter in my case – to improve their digital marketing with the aid of Google Adwords and Google Analytics. Over a period of two months, we’ve seen their click-through-rate double and their impressions triple. The client has been very content with the increased number adoption phone calls now.

03. CREATIVE MARKETEER @ IIMAK

In this temporary experience I’ve been hired to replace the current in-house marketeer who was on pregnancy leave. The main challenge in this whole journey was to design and arrange their stand booth in the upcoming Label Expo Congress. After the design phase I was put in charge of the management of this project, under direct supervision of the Vice President. It has been very educative and exciting!

04. ONLINE MARKETEER @ BELORTA

My first professional experience as online marketeer. During the Easter holidays in 2017 I’ve spent my vacation working on completing website translations, SEO and Google Analytics. I’ve learnt a great deal about tracking codes and the right settings. Sadly the two weeks flew by at an instant.

“As a volunteering webmaster, I’ve had the pleasure of working together with Eda on improving the results of the local animal shelter’s website (dierenasielninove.be). Thanks to her, we’ve been able to better our number of visitors, and thus have higher rates of adoptions.

As a Digital Masters Academy Graduate, she came up with innovative and refreshing ideas on several occasions and was always proactively looking for solutions, doing much more than was required on her part. I can recommend her enthousiastic spirit and focused mindset, any time of the day.”

– P.Eiselein, PhD Candidate Social Entrepreneurship

” Ever have a crazy ideas  you think you shouldn’t do? I often do.  My new  Graduate-Seeking-Job campaign is one of these crazy ideas.”

Read my full campaign story on LinkedIn
Curious about the campaign results?

Achievements & realisations.

I DONT SIT STIILL, I’M ALWAYS GOING FOR MORE.

01. FINALIST @ DIGITAL MASTERS ACADEMY BY GOOGLE & BLOOVI ME

Google Digital Masters Academy is a program to give all digital marketeers-to-be a real life experience. Each class has a set of teams with a real client each. Only the best 3 teams per school can participate the graduation ceremony at the Google Headquarters in Belgium where winners with the best will be announced. My team was one of these selections, and boy it was fun!

02. FINALIST @ ANTWERP ENTREPRENEURSHIP ACADEMY BY VOKA

VOKA Mechelen organised their Antwerp Entrepreneurship Academy where interested students were to pitch a business idea towards a team of professional juries. If selected, you can participate to the 2-day Bootcamp, with a training in business model developping. Afterwards, they keep in touch with you individually and help you with the next steps in setting up your start-up.

Not convinced?

Do you want more information or just shoot questions? Ask away!




This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.